Responsible Marketing

Responsible Growth Standard

Dream OS helps businesses gain visibility through campaigns, analytics, offers, trivia engagement, marketplace exposure, and local promotion. Marketing claims must remain accurate, clear, measurable, and grounded in actual platform performance.

Clear Claims

Businesses and Dream OS should avoid exaggerated or misleading performance promises.

• Do not guarantee sales, loans, approvals, account openings, or prize outcomes.
• Use realistic language such as “designed to help,” “may improve,” or “supports.”
• Disclose campaign limitations and eligibility conditions.

Customer Respect

Marketing should respect customer choice, privacy, and time.

• Use clear opt-in where required.
• Do not spam customers.
• Honor unsubscribe and communication preferences.
• Do not pressure vulnerable customers.

Bank-Safe Promotion

When banks or processors are involved, marketing must not imply unauthorized endorsements, deposit guarantees, credit approvals, or regulated financial promises.

• Use approved partner language.
• Separate Dream OS services from bank products.
• Disclose when banking services are provided by third parties.

Community Impact

Dream OS should present economic development claims responsibly, based on measurable outcomes such as participating businesses, leads, views, sales activity, jobs supported, or local engagement.

• Track outcomes.
• Avoid unsupported claims.
• Publish case studies honestly.
• Separate vision from verified results.

Business Marketing Responsibilities

Businesses using Dream OS are responsible for accurate product descriptions, prices, availability, shipping terms, service claims, images, business hours, and promotional offers. Dream OS may remove or edit content that creates legal, reputational, or compliance risk.